The Red Dot Award (Not Only ) for Egoé
The concentrated and long-term cooperation with the designers from studio 519 who develop products for Egoé has literally reaped its award. Studio 519 is behind the product design of Egoé life (outdoor furniture), Egoé nest (camping car assemblies) as well as Egoé move (sports equipment).
The international jury of experts in the field of product design has awarded the Red Dot: Best of the Bestprize to the camping car assembly Egoé Nestbox with accessorie. The kit can turn a simple van into a full-fledged camping car in a matter of minutes. It provides you with a bed equipped with a comfortable mattress, portable cooker, mobile refrigerator, wash basin with running water and efficiently designed storage space. The assembly has already been put to good use by travellers who prefer independence and wild nature to mainstream tourism and living in hotels. Nestbox is becoming popular not only in Czechia and Slovakia but also in many countries of Western Europe as well as in South Korea. The Red Dot: Best of the Best is the highest prize to be received in this prestigious international competition. It is awarded to mere 1.5 % of all the registered products each year, making it an equivalent of the Oscars for design.
The set of minimalist slalom skis Egoé Dip SLwith the engraving of the brand logotype and theMaggotski bag (Egoé move) has also scored high with the jury and received the Red Dot. The designers from studio 519 have endeavoured to give shape to their ideal of functionality and uttermost visual purity. One of the advantages of the slalom skis Dip SL are thicker titanal sheets along the length of the ski, narrower waist and wider tip and tail. The Maggot ski bag is made from textile materials which have long been tested and used by out sister brand Egoé life in the production of outdoor furniture.
The third Red Dot Award goes to the unique concept of noise barrier noba digi mini (product of mmcité+, design by studio 519), whose sound wave absorption layer is made from used car tyres and which also serves as canvas for creative graphic work, the elements of which are inspired by the aesthetic of digital displays.
This triple success confirms the good quality of Czech product design and the potential our companies have in the international context.
Press release here
